Today's Powerful Stories Podcast guest is Abbie White, CEO Sales Redefined who who describes herself as a marriage counselor for sales and marketing. Statistically only 8% of top performing companies have a strong alignment between their sales and marketing team and those that do generate 209% more revenue. We talk about what powerful steps you can take this year towards increasing your sales and what kind of nurture process do you have in place to grow your business in alignment with your values, intent and purpose.
Abbie created Sales Redefined with an obsession for high performance sales and strong execution leveraging her years of sales experience with world-class organisations, to deliver 2000%+ ROI on lead generation campaigns for clients. Before starting Sales Redefined in 2017, Abbie managed a $100 million plus portfolio with IBM where she was the National Sales Manager. Her 15 years of sales and sales management experience make her one of Australia’s most dynamic sales experts, with a proven track record that includes delivering over $500 million in sales, specialising in the corporate IT sector.
We dig deep in this episode to deliver YOU the secret sales wins you can implement in your business by nurturing your customer and understanding how to create impact by using the power of your story.
