Personal
Branding *
Workshop
Are you ready to take your personal brand to the next level?
Create impactful content? Attract business opportunities that align with your business values, intent, and purpose. Use proven frameworks that deliver results.
In today’s fast-paced digital world, women in leadership and entrepreneurship often face unique challenges in establishing and elevating their personal brands. Many struggle to craft a compelling and authentic narrative that resonates with their target audience and sets them apart in a crowded marketplace. Balancing the demands of running a business while striving to maintain a strong digital presence can be overwhelmining PLUS the lack of access to tailored guidance and mentoring to navigate these challenges can further hinder their brand’s growth.
Join us for an exclusive one-day event in Sydney. You’ll have the unique opportunity to work directly with Tory Archbold, a powerhouse PR and Brand expert who has a proven track record in creating and building successful global brands for industry leaders.
This is a rare chance to tap into her wealth of knowledge and experience.
Date: Tuesday, 24 September 2024
Time: 9:30 am - 3:00 pm
Location: Sydney
Investment: $1117
$1117
At this exclusive and intimate event, you’ll gain access to Tory Archbold’s global insights on creating and building brands. Tory 1.0 was responsible for some of the biggest launches in retail history and now, as Tory 2.0, she is exceptional at creating and building the personal brands of female leaders you hear about or follow on social media. This is not a lecture but a hands-on workshop where you’ll actively create and elevate your personal brand.
But that’s not all! A professional photographer will be on hand to personally create curated content for each guest, which you can use to amplify your voice and message across social media channels. You’ll walk away with a series of imagery to use across your social media platforms, ensuring that you show up the way you want to be seen.
During this workshop, you will:
- Discover and create your powerful narrative with Tory to level up your business profile and get noticed by the right people.
- Create a series of imagery you can use across your social media platforms to amplify your brand with Tory’s creative team.
- Connect with other members of our global community who understand the mutual exchange of energy when connecting and collaborating.
Take advantage of this unique opportunity to gain valuable knowledge and insights to propel your brand to the next level. Treat yourself to the 2.0 version you deserve!
Spaces are limited to ensure a personalised and impactful experience for each participant. This event also includes a delicious lunch, during which you can network with other like-minded women.
Don't wait - reserve your spot today and elevate your brand with Tory Archbold!
Meet Tory
Tory Archbold is a powerhouse businesswoman, CEO, and Founder of Powerful Steps, a global platform for women in leadership who want to connect with like-minded changemakers through the power of storytelling and showing up for each other.
Her inspirational programs have empowered thousands of female leaders, providing proven frameworks and tools to elevate their careers and make a tangible difference in their communities with extraordinary results. The Powerful Steps community supports women at all career stages, from aspiring leaders to established CEOs, helping them thrive and succeed in their industries.
She hosts the top 1.5% podcast Powerful Stories, is the founder of the brand and communications agency Torstar, and is the author of Self-Belief is Your Superpower. With over 25 years of experience in brand building, public relations, digital media, and events, Tory has worked with some of the world’s most influential celebrities, entrepreneurs, and CEOs.
What sets Tory apart is her authenticity and genuine care for others. These qualities have helped her build long-lasting connections and a global community of leaders who trust and advocate for her. Tory’s story of survival as a single mother determined to succeed has inspired many along the way.
At 24, she founded Torstar, powered by self-belief and a value set of passion, integrity, and delivery, transforming it into one of Australia’s most high-profile brand and communications agencies. Under her leadership, Torstar became known for partnering with the world’s top-performing brands, celebrities, and influencers, including Zara, Nespresso, Mercedes, Seafolly, Sukin, and Victoria’s Secret. Zara’s launch event in Sydney drew over 22,000 people in attendance and $1 million in sales on the launch day. Business studies refer to it as Zara’s most successful retail launch event.
Tory’s Powerful Steps community, launched in 2019, has become a globally recognised platform for women who use her proven frameworks and global experience to equip them with the tools and strategies they need to step into their power, own their stories, and achieve their goals, making a tangible difference in their lives and communities. The community offers a wealth of benefits, from access to a community networking app, exclusive resources, and networking opportunities to personalised mentorship and support designed to help women at all stages of their careers thrive and succeed, instilling a sense of potential and growth in its members.
Tory's Powerful Steps community launched in 2019. It has become a global platform for women making a significant impact.
Her inspirational programs have empowered thousands of female leaders and changemakers worldwide, enabling them to own their power and elevate their careers.
Tory’s proven frameworks and global experience have equipped these leaders with the tools and strategies they need to step into their power, own their stories, and achieve their goals, making a tangible difference in their lives and communities. The community offers a wealth of benefits, from access to exclusive resources and networking opportunities to personalised mentorship and support, designed to help women at all stages of their careers thrive and succeed, instilling a sense of potential and growth in its members.
She believes that human connection is the key to creating value and impact in any industry, and her dedication to empowering women has made a lasting impact on the lives of many. Whether you’re an aspiring leader or an established CEO, Tory’s Powerful Steps community offers a wealth of benefits designed to help women at all stages of their careers thrive and succeed, providing them with the tools and support they need to make a significant impact in their industries.
Tory's book, 'Self Belief is Your Superpower', and her podcast, 'Powerful Stories ', have been instrumental in empowering women worldwide.
Through her work, she has helped tens of thousands of women find their voice and take control of their lives. Her book, a culmination of her years of experience in helping women overcome obstacles, offers practical advice and insights into the challenges women face today, providing immediate value to its readers. Her podcast features interviews with women who have made a difference in their communities, providing a platform for women to share their stories and connect with others on a similar journey, fostering a sense of community and support.
Top-performing Australian corporations, including Salesforce, Commonwealth Bank, and Optus, have placed their trust in Tory. They invite her to speak to their leadership and sales teams, where she brings inspiration and wisdom, sharing her unique insights and strategies for success. Her keynote speeches leave audiences motivated and equipped with new tools for personal and professional growth.
What has Tory achieved?
For over two decades, Tory has been the CEO of her own global businesses. In her brand and communications agency Torstar and now Powerful Steps, she’s worked with the world’s most impactful brands to shape their story and deliver unprecedented growth that saw them attract $100 million price tags. She’s made reputations and fortunes for Fortune 100 CEOs, celebrities and influencers. When Zara opened its first Australian store in 2011, her agency delivered one of the most successful launches in retail history, attracting 22K people through the doors on the first day and $1 million in sales.
Since 2019, her Powerful Stories podcast has drawn over 150K downloads, she’s helped thousands of women to claim their power, has partnered with ASX-listed companies to empower their leadership teams while writing a book and hosting and speaking at national events.
